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Philadelphia, PA – The marketers of Splenda have made millions by confusing consumers into thinking the yellow packets contain a natural product and not an artificial sweetener, its chief rival told a jury Tuesday in a trial that pits Splenda against its rivals in the $355 million market for sugar substitutes.
Splenda has cornered the $1.5 billion market for sugar substitutes since its 2000 debut through false advertising that implies Splenda contains sugar, the manufacturer of Equal says.
The Merisant Co., which makes Equal and NutraSweet, says Splenda is misleading customers with its tag line, “Made from sugar, so it tastes like sugar.” Splenda contains no sugar and is instead sweetened with a synthetic compound through a complex chemical process. [AP]
“ose” in a name means its a sugar so they are technically correct. They didnt say what kind of sugar it comes from. T
Yes, stevia is a pure herb which is recommended by alternative (read: not traditional) practitioners and is also recommended for diabetics. It is not artificially manufactured.
would anyone know, if the sweetener stevia IS better like it is known to be? i know it definitely tastes better than splenda, but is it better for you too?
This is long in coming. Splenda appears to be a healthier alternative to Equal but is just as toxic a substance.