NEW YORK (VINnews) – Citing buying trends in the food business, Diversified Communications has pulled the plug on Kosherfest, which has been shining the spotlight on the latest trends in kosher for more than 30 years.
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An email sent to exhibitors and attendees and posted on the Kosherfest.com website, said that Kosherfest has run its course, adding “there is no longer significant ROI to justify exhibiting at the show.” Kosher food has fallen under the general grocery category in recent years, often eliminating the role of kosher buyers entirely, and making supermarket buyers more likely to attend trade shows with a broader appeal.
“A certified kosher only food show such as Kosherfest is too niche for their attendance,” explained the email.
Deposits made by exhibitors for the 2023 show will be refunded in the next two to three weeks.
Sad
wasted fressera gathering anyhow. Almost all these shows and conventions are. pass the savings of not paying for the convention to the consumer and business will be better.
Good Riddance to this event, which went out of their way to banish We Kosher consumers who didn’t meet their definition of being sufficiently involved in Kashruth to be deserving enough to attend, so Koshefest is getting exactly what they deserve, and too bad they shan’t be able to socialize any more, which is what they did most of the time